Why should you automate SMB marketing?

Why should you automate SMB marketing?

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks. Instant responses to email requests If a customer or prospect sends […]

The benefits of a cloud-based ERP

The benefits of a cloud-based ERP

Businesses seeking to integrate their various systems may be intrigued by a cloud solution. An increasingly popular cloud solution for small- and mid-sized businesses (SMBs) is the enterprise resource planning (ERP). Find out what a cloud-based ERP is, and how your business can benefit from it. Define: Cloud-based ERP ERP is management software, usually offered […]

How to make buyers out of Instagram followers

How to make buyers out of Instagram followers

Instagram has become one of the most popular social networks to date. One billion active users consume its image-heavy content every day. Aside from it being a photo-sharing app with fun filters, Instagram has demonstrated its capability to turn your followers into customers. Make the most out of your Instagram account with these practical tips. […]

Tips for safeguarding business data

Tips for safeguarding business data

You can’t afford to lose business data. It takes away the trust of your clients, leading to loss of revenue. Cybercriminals are here to stay, so it’s more important than ever to utilize tight security measures to keep your business data safe. Still, some hackers may have advanced cracking skills, or are really determined to […]

Is your business prepared for hurricanes?

Is your business prepared for hurricanes?

In 2017, Hurricane Harvey hit Texas and certain parts of Louisiana the hardest. In the same year, Hurricane Irma devastated companies in Florida, Georgia, and South Carolina. During uncertain times, a disaster recovery (DR) plan is what saves companies from power outages and massive revenue losses. Let these tips guide you. Determine recovery hierarchy Certain […]

9 Cybersecurity terms you need to know

9 Cybersecurity terms you need to know

Cybersecurity is everyone’s responsibility. But you don’t need to be an IT expert to know how to protect yourself from a cyberattack. To help you get started, here are helpful terms you need to know so you’re not left in the dark, whether you’re teaching yourself how to update your anti-malware, updating your systems, or […]

Boost online security with browser extensions

Boost online security with browser extensions

Protecting yourself, your employees, and your business when you’re using the internet is necessary if you want to remain safe, productive, and profitable. Given the proliferation of phishing attacks, hacks, and online fraud, we all need to ramp up our online security measures. Here are some ways to bolster security using browser extensions. Prevent browser […]

Technology tips to increase efficiency

Technology tips to increase efficiency

Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much faster to execute. So, if you’re looking to increase staff efficiency, consider the following methods to implement technology into your day-to-day business operations. Change office communication To increase efficiency, set up instant messaging software […]

The basics on 2-step and 2-factor authentication

The basics on 2-step and 2-factor authentication

Cybersecurity is a vital component to businesses these days. You need to make sure that criminals cannot just hack into your network. When it comes to verifying users’ identity, there are two types of authentication used: two-step and two-factor. These two are so similar, many confuse one with the other. Learn the difference between the […]

Avoiding Office 365 migration failure

Avoiding Office 365 migration failure

Office 365, the cloud-based version of Office, is one of the most popular software suites used by small- to medium-sized businesses (SMBs) today. With an ever-increasing number of companies migrating to this solution, it’s not surprising that many others are considering making the move. However, there’s always a chance of migration failure. Learn how to […]